Tacos A Go Go

Once a small Tex-Mex taqueria, Tacos A Go Go quickly distinguished itself in Houston with its bold Texas-style tacos, rockabilly aesthetic, and quirky Mexican kitsch. Living Proof Creative translated that spirited identity into a dynamic website, retaining the brand’s authentic yet alternative ethos.

Tacos A Go Go offered a lively, tactile in-restaurant experience, complete with kitschy décor and rockabilly energy, and they wanted the website to be a digital extension of that same vibe. As a restaurant, it was essential to prioritize ease of access to an interactive menu that wouldn’t overwhelm the user. The owners and staff also needed a tool to share menu updates and quirky content across all locations.

Living Proof Creative tackled these challenges with the same energy as the brand itself, prioritizing UX design to capture its unique essence. This was achieved by crafting a site that flowed with the laid-back ease, including an interactive menu on the landing page so hungry Houstonians could quickly access all the delicious options. The interface design reflected the brand’s rockin’, kitschy charm through bold colors and playful details that echo the in-store aesthetic, including high-quality food imagery that displays beautifully across all devices. The team also built a flexible content management system that allowed Tacos A Go Go to post blog entries and updates with ease.